Case Study Brands work with Brightstar Capital Partners began with the creation of a brand identity that would reflect its key company values and distinct approach to investing. Extending Brightstar's positioning of interconnectedness, our full scope of work also includes website design & development, SEO, presentations, and other asset creation, as well as photography and corporate signage. Our design was rooted in the comprehensive study we did of the company, including key stakeholder interviews with Brightstar’s founder, management team, and business partners. In a thoughtful mark, we represented Brightstar’s complete interconnectedness — a team with aligned interests and shared purpose, and a commitment to leveraging its extensive network.