messaging & Content
We work closely with our clients to provide guidance and clarity for the development of a seamless and integrated brand story.
Our work begins with identifying your brand’s DNA — the intersection of what you value most about yourself and what others value about you. We delve deep to understand your company’s core values, key attributes, unique story. This process informs all aspects of the project, and results in external-facing messaging that can be used across all platforms.
Areas of Expertise
Story & Messaging
Voice & Tone
Copy Writing & Editing
We begin at the core…
Our discovery process
We conduct a series of stakeholder interviews designed to uncover and articulate the current state of your business and points of differentiation within your category or competitive set.
We identify key insights
We distill our findings and identify common themes, key highlights, unique stories.
We develop tools
We apply our learnings – whether it’s rules to live by, or reasons to believe, to develop strategic brand positioning that simply and strongly articulates your messaging both internally and externally.