messaging & Content

We work closely with our clients to provide guidance and clarity for the development of a seamless and integrated brand story. 

Our work begins with identifying your brand’s DNA — the intersection of what you value most about yourself and what others value about you. We delve deep to understand your company’s core values, key attributes, unique story. This process informs all aspects of the project, and results in external-facing messaging that can be used across all platforms.

 

Areas of Expertise

  • Communications Strategy

  • Brand Positioning

  • Story & Messaging

  • Voice & Tone

  • Tagline Development

  • Copy Writing & Editing


We begin at the core…

 
 

We explore.

lighteningicon.png

We uncover.

bulbicon.png

We create.

 
 
 
2017_04_04_Freedom_3_1013.jpg

Our discovery process

We conduct a series of stakeholder interviews designed to uncover and articulate the current state of your business and points of differentiation within your category or competitive set.

 
 
DSCF5998.JPG

We identify key insights

We distill our findings and identify common themes, key highlights, unique stories.

 
 
DSCF6030.JPG

We develop tools

We apply our learnings – whether it’s rules to live by, or reasons to believe, to develop strategic brand positioning that simply and strongly articulates your messaging both internally and externally.

 

case studies