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People don’t buy what you do, they buy why you do it.— Simon Sinek

Uncovering a brand’s DNA begins with studying. At Case Study Brands, we come by it naturally. We study the surface and all the layers underneath – what a brand says, what it does, and what people see. We listen beyond the words.

What makes a brand special is not just in its capabilities and its delivery of a product or a service. A company’s uniqueness is often revealed in the who, the how, the why. The story behind the story. Our approach is strategic, with analysis, interviews and a comprehensive download with key stakeholders. We dive deep, then distill what we find: your DNA, your brand promise, your company’s unique value proposition.

Within that process also comes an understanding of your marketing needs across all channels, from packaging and web design to promotion, PR, and everything in between. Our customized plans and proposals always ladder back to your DNA, with the singular goal of helping your brand move forward.


Our work is the presentation of our capabilities.— Edward Gibbon

Branding and Design Icon

Branding & Design

Logo Design
Brand Systems & Guidelines
Web Design & Development
Marketing Collateral
Retail & Merchandise
Photography & Art Direction

Strategy & Positioning

Creative Strategy
Positioning & Personality
Audit & Analysis
Strategic Messaging
Content Development
Strategy & Positioning
Brand Communications

Brand Communications

Employee Communications
Events & Promotions
Environmental Design
Public Relations
Investor Communications
Event Marketing

Digital Marketing

Email Marketing
User Experience
Affiliate Marketing
Social Media
Digital Advertising
Motion Graphics and Video
Digital Marketing

Selected Clients

  • Alisberg Parker Architects
  • Balance Goods
  • Brightstar Capital Partners
  • Candyshop Photography
  • Clear Harbor
  • Core Pilates
  • Freedom III
  • Freehold Surgical
  • GloSquad
  • Green of Greenwich
  • Greenwich Point Conservancy
  • Greenwich Town Party
  • Greenwich United Way
  • ILS Capital
  • Impact Fairfield County
  • Lako Tool
  • Medtel
  • Metropolitan Equity
  • Naked Brand Group
  • Peerbridge Health
  • Perceptive Advisors
  • Perfect Provenance
  • Pintact
  • Rose Investment
  • Salon Mimoza
  • Scenthound
  • Stern Aegis Ventures